“We wish to make HealthifyMe a worldwide platform for high quality well being and health companies”
HealthifyMe is an Indian digital weight reduction platform that gives health companies, which is obtainable on each iOS and Android units. This utility supplies calorie monitoring, water monitoring and on-the-cloud health teaching. Along with these, the app takes the gamified method to maintain customers motivated. Couple of weeks again, it showcased its modernized digital assistant Ria, which won’t solely hear and browse, but in addition see and determine wholesome and unhealthy meals from menu playing cards, cellphone screens and full plates of meals. MyMobile spoke to Tushar Vashisht, Founder and CEO of HealthyfyMe about its upcoming mission and well being app goes to be a sport changer within the coming instances.
Are you able to please elaborate the only real purpose behind HealthifyMe and what’s your upcoming mission and imaginative and prescient?
HealthifyMe is a complete well being platform that helps its customers develop into and keep wholesome. The app permits its customers to trace energy, set and observe health objectives, entry prime of the road trainers and nutritionists and order wholesome meals. With over 10 million customers, at present HealthifyMe is India’s largest and most liked well being and health cell app. What units us aside is our in-depth database that gives correct calorie counts and PFC breakdowns for greater than 55,000+ Indian meals. We now have a workforce of over 450 elite nutritionists and health trainers who design customized weight loss program and health plans for our customers. We now have additionally designed the world’s first AI nutritionist chatbot – Ria; who affords customers customized suggestions on their weight loss program and exercise.
You appear to have varied opponents available in the market and due to this fact, what’s your uniqueness that units you other than the competitors curve?
What makes us distinctive is our capacity to deliver collectively the facility of AI and human empathy to ship measurable affect to our clients’ well being. We now have designed the world’s first AI nutritionist chatbot, Ria;who affords customers customized suggestions on their weight loss program and exercise. She makes use of key studying obtained from HealthifyMe’s 250 million tracked meals logs, exercises and 10 million message exchanges between coaches and shoppers. At this time, Ria is the primary selection of over 51% of consumers on the platform, making it one of many uncommon AI successes within the Indian shopper web area. Moreover this, we’ve established a management place within the company wellness vertical with 50 prime shoppers together with Cognizant, Infosys, P&G, Coca Cola, ITC and Nestle.
Your digital assistant Ria performs a significant position in your app. On this occasion, might you shed some gentle on the significance of your VA and the way modernized it’s in guiding folks on the correct weight loss program?
We are able to proudly say that Ria is probably the most superior and leading edge VA in your entire health-tech phase at present, globally. The truth is, Ria has lately graduated from her position as an assistant and has develop into a full-fledged nutritionist on the HealthifyMe platform. We now have even began providing sensible plans to our customers the place Ria on her personal design customized weight loss program and health plans for customers with out the necessity for a human coach’s involvement. At this time greater than 50% of our paid customers, when given an opportunity to get their question answered by Ria or a human nutritionist, select to work together with Ria. It is a enormous endorsement of her capabilities.
Lately, we launched the brand new avatar of Ria that not solely listens and reads, but in addition views and identifies wholesome and unhealthy meals from menu playing cards, cellphone screens and full plates of meals. The two.zero model has a brand new characteristic known as, “SNAP”, which makes use of Ria’s functionality to trace energy from meals plates. Our premium customers can simply log dietary info of the meals on their plate by clicking an image and importing it on the app. The SNAP characteristic will routinely id the kind of meals, the amount and energy and makes a log. At present, Ria can determine round 10,000 most tracked dishes utilizing SNAP. She may also be accessed via Alexa units.
What number of languages can Ria perceive presently and what are the opposite languages Ria will be capable of perceive within the coming years?
Ria is multilingual and might presently reply queries in English and Spanish. Within the close to future, Ria will be capable of reply in Tamil and Hindi too.
Are you able to speak about what you are promoting mannequin and present advertising methods?
HealthifyMe works on a freemium mannequin. The app will be downloaded without spending a dime and permits customers to maintain observe of their energy, set private health objectives, and measure progress. This permits our customers to remain aware of their diet and health habits. The premium subscription service includes the nutritionist/ health coach/ yoga coach/Ria, designing a customized plan based mostly on the consumer’s wants. We additionally lately launched our well being meals market on the app the place we promote healthful, pure meals from staples to drinks to snacks.
Spotlight a few of the necessary companies and merchandise you might be providing and in addition clarify some great benefits of turning into a premium HealthifyMe consumer?
The core companies that we provide embrace the biggest database of Indian meals with correct PFC mapping. Our app permits customers to trace their day by day health actions serving to them monitor the quantity of energy they burn day by day. Our premium companies embrace steering and recommendation from nutritionist/ health / yoga coaches from our pool of over 450 coaches who design a customized plan for the consumer. That is provided as a paid service together with entry to our AI powered nutritionist, Ria.
What are your roadmaps within the coming years?
We wish to make HealthifyMe a worldwide platform for high quality well being and health companies. We lately launched the app in Malaysia and can develop throughout Southeast Asia to Singapore, and enter the Gulf area over the following few quarters. We now have employed a workforce of specialised nutritionists and health coaches to develop customized weight loss program and health plans for our South-East Asian customers.