Aiming to introduce its various section of audio content material to an enormous variety of Indian audiences, Hubhopper, an AI-enabled content material aggregator and India’s largest podcasting and audio-on-demand platform, has teamed up with international expertise large Samsung. The affiliation goals to ship a brand new listening expertise for customers. By means of the partnership, Hubhopper app will likely be included throughout tens of millions of Samsung Galaxy smartphones within the nation.
Gautam Raj Anand, Founder and CEO, Hubhopper, mentioned, “Hubhopper goals to arrange audio content material within the nation and thru this collaboration with Samsung, we’re set to succeed in each class of individuals throughout India to advertise podcasts and audio as a hassle-free medium of consuming content material whereas additionally encouraging and giving a platform to creators throughout numerous classes, areas and linguistics to flourish.”
Audio content material unsurprisingly strikes a chord with Indian audiences who’ve grown up listening to the radio. Nevertheless, because the radio doesn’t fulfill the on-demand consumption habits of practically 70% audio customers at this time, podcasts seem as a contemporary take. Hubhopper has managed to vary the way in which individuals eat audio content material in India inside 4 years by its elaborate podcast listing comprising originals and quite a lot of content material throughout genres ranging Society & Tradition, Enterprise, Video games & Hobbies, Science & Drugs, Leisure, Youngsters & Household, Training, Arts, Well being, Music, Faith & Spirituality, and many others. The collaboration with Samsung Galaxy gadgets will additional increase the Hubhopper’s attain throughout prolonged geographies, enabling quick access to the very best and probably the most relatable audio content material for cell customers throughout all age teams.
India ranks second within the listing of nations spending the utmost time-consuming content material, and it’s the podcast or the ‘passive content material’ business, which goes to witness unimaginable development within the subsequent 5 years. Hubhopper envisions rising parallel with the business and conserving making the method of content material consumption easier and extra helpful whereas rising as the most effective content-disseminating platforms.
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