Gaana crosses 100 mn user mark in March


Gaana crosses 100 mn user mark in March

Music streaming app Gaana on Wednesday introduced that it crossed 100 million month-to-month energetic customers (MAU) in March 2019

“For 9 years, Gaana has introduced melody and which means the lives of Indians by music. That 10 crore listeners worth our providing is humbling, and is testimony to the efforts of the unimaginable group at Gaana,” Prashan Agarwal, CEO – Gaana, mentioned in a press release.

“We’ll proceed to innovate to make music extra accessible to all of India, more and more utilizing AI-driven algorithms and product improvements that assist make Gaana simpler for brand spanking new cellular customers to search out delight and pleasure,” he added.

A current Deloitte report indicated that in December 2018, there was almost 150 million music streaming customers in India. With Gaana being utilized by over 100 million clients each month, Gaana has consolidated its market management place.

Gaana unveiled two key options as a part of the celebrations — Gaana Video and Artist Dashboard.

Gaana Video is Gaana’s unique vertical video format, constructed for cellular, and created in unique partnerships with India’s high artists. Artist Dashboard is a self-service dashboard for artists to entry insights and analytics round how their followers are consuming their music on Gaana.

The assertion additionally mentioned that 15 p.c of listeners come from Maharashtra, 12 p.c from UP, and 10 p.c from Delhi.

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