“Skillbox is a one-stop answer for all the things to do with the artwork”
Gurugram-based Skillbox is an artwork social community and discovery platform that helps artists together with – musicians/ bands, DJ/producers, session artists, photographers, designers and sketch artists – join with fanatics and companies. Based in 2016, the platform is concentrated on bringing collectively the neighborhood of artists from the world over. Ramesh Kumar Raja caught up with Anmol Kukreja, Co-Founder and CEO, Skillbox, to debate extra concerning the platform and its enterprise avenues. Excerpts:
Skillbox has one thing new to supply within the period of social media. How did the thought strike you to give you an internet platform, and afterward an app?
As an concept, Skillbox is a recent try and lend a construction to the unorganized sector of artwork and leisure. The concept occurred to me whereas I used to be working for Harman. Being a musician, I used to be dealing with a variety of points with the unstructured mannequin of the business. Quickly I found it’s a world challenge and considered a web based platform to unravel the issue.
Are you able to please elaborate about its options that distinguish it from different social networking platforms?
Skillbox is a one cease answer for all the things to do with the artwork. The principle distinguishing function of Skillbox is that it’s a devoted social networking platform for arts and humanities companies. We provide a number of options for artists, companies and followers. With our Artists Profiles part, artists can simply create visually interesting profiles and acquire visibility whereas selling themselves. Its audio streaming service StreamBox, supplies musicians a dependable manner of showcasing their work to discerning audiences on-line and monetize their work. Musicians can even stream their music movies with the best manufacturing values. Moreover, Skillbox leverages knowledge science to generate insightful development experiences that assist in accelerating the careers of artists.
For companies or shoppers searching for promising artists having the appropriate synergy with their model, occasion or viewers, Skillbox is the perfect platform to discover hundreds of verified and proficient artists and e book them immediately on honest and mutually useful phrases.
Its different key options embody a Feed part that makes it simple to publish and promote artwork, a Uncover part that makes discovery of hundreds of artists easy for fanatics and companies and a Weblog part that serves information and data wants of the neighborhood.
How has been the response to date, particularly after developing with its Android app? When can we see it on iOS?
We all the time knew that there’s a vacuum within the business for a platform like Skillbox. Our internet platform has already seen an exponential progress of customers. So far as the Android app is anxious, we have now obtained a tremendous response to the app with a four.7 ranking on the Google Play Retailer. The iOS app can be within the pipeline and can hit the Apple App Retailer in April.
What number of downloads the app has gathered until date and what are you doing to popularize it amongst lots?
With only one month of the app being out on the Play Retailer, we have now had greater than 500 downloads with none promotional marketing campaign for it. We’re quickly launching a marketing campaign to popularise the app.
What’s the income mannequin of Skillbox? Are you additionally any enterprise partnership?
Our income streams are very properly outlined and range from margins on the providers we provide and promoting revenues to streaming and artwork gross sales on the platform. As an artwork social community, we’re consistently trying to increase into rising however promising artwork varieties. We’re already in technique of forging partnerships with a few of the greatest artwork gamers within the business.
Since Skillbox already has an early-mover benefit to be a frontrunner on this section, what’s your progress plan to take care of competitors, which is quite common in in the present day’s digital world?
We expect, as an artwork social community, our model is searching for the betterment of the complete artwork business and any competitors coming in the identical sector will in the end assist the already weak ecosystem of artwork and leisure. So, we don’t think about different gamers as threats, however as a possibility to develop collectively.